Showing Pricing
Should I put pricing on my landing page?
For most premium services, yes. Hiding price doesn't remove the objection, it postpones it and filters out serious buyers who won't book a call to find out. Public pricing is a qualification tool: it costs you people who were never buying and saves you the calls that go nowhere.
Next moves
- Show price, or show a range with what moves it. Silence reads as expensive and evasive.
- Anchor with three tiers and make the middle one obviously the default.
- Put the price next to what it includes, never on a lonely page of its own.
If you're unsure about publishing price, bring it up. It's usually a positioning question, not a pricing one.